Francesca’s Bets Big On Tween Market, Millennial Moms And Gen Alpha

Francesca’s Bets Big On Tween Market, Millennial Moms And Gen Alpha

Forbes
November 4, 2021, 6:00 am
Specialty retailer francesca’s is investing in its tween fashion line called “franki” and will showcase the brand this holiday season by adding pop-up stores, exclusive products from young entrepreneurs and an omnichannel marketing program including a TikTok live stream holiday fashion show.
Business
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